K. North

What Drives Latarika?

Welcome to K.North! While my full name is Latarika, feel free to call me Tari—it's a nickname that's stuck with me for years, and I love when clients feel comfortable using either. Whatever you choose, I'm here to make your experience the best it can be! Thank you for visiting this page, where you can get to know me better. In this section, I share insights into what drives me and the core values that shape my work and life. My passion for this work and commitment to excellence are at the heart of everything I do. I hope you enjoy learning more about my journey and what inspires me daily.

A Honey Bun and a Coke (Emma Endurance)

When my grandmother was a young woman, she would walk 2 miles with Mrs. Ida to her job at the hospital every morning. During her time at work, she ate a honeybun and had a coke. She told me she saved her lunch money for her sons so they had money for their baseball trips. After work, she budgeted to ride the bus home. As her namesake (Latarika Emma Young), her legacy of endurance and sacrifice are attributes I strive to carry on through my work.

Pay Yourself First (Gary Grind)

Growing up, my father always instilled in us that we needed to equip ourselves in education and a strong work ethic. He had an expectation that we excelled academically and pursued our passions in our career that would enable us to take care of ourselves. My very first job was a cashier at Walmart. When I received my first paycheck, my father took me to the bank and told me as long as I have a job, I needed to pay myself first. He then helped me open both a checking and savings account. Pay yourself first referred to my savings account, and he insisted that I take a portion of my earnings every pay period as savings. He promised me it would eventually reap the discipline and benefits of investing in myself.

Never Let Them See You Sweat (Pamela Preparation)

When I was 7, I told my mother I wanted to stop cheerleading and play basketball. The dilemma was there were not any girls leagues, only boys. She never once made it a dilemma, rather, she spoke on my behalf to the head of the Mary Todd Junior Pro basketball league and asserted that I wanted to play. That day I learned my mother was the GOAT. There were doubters and several who didn’t think a girl could play, but my mama never once acknowledged that as a barrier. Instead, she told me that I had made a commitment to the season and would have to honor that no matter the obstacles or challenges that come my way. From that moment on, she would remind me about self control and no matter what someone may say about me, never let them see you sweat. That turned out to be a life mantra that I would need to remember throughout the ups and downs of my scholastic, athletic, and working professional journeys.